Calendar

Current Events

3.30

Creating a Sustainable Society

3.16

Sustainable Energy Engineering

2.28

National Science Foundation Day

2.17

Reformulation-Based Approaches to Query Optimization

2.15

FREEDM Day

2.10

WEST: Cloning Data Cache Behavior using Stochastic Traces

2.09

Computer Vision and Image Analysis in the Study of Art

2.08

GSA Social

2.03

Skewed functional processes and their applications

Strategizing with IP: Universities and Industry Crossing Death Valley Together

Because science and technology are increasingly important in business today, industry needs universities – for access to faculty and research expertise; to students, the traditional conduits for new technology; and for early warning about emerging new perspectives, technologies and sciences.  Universities also need industry – for problems and data to spark inquiry and test theories, for research support, both in dollar and political terms; for needs information to shape curricula; and for hiring opportunities for students. Yet the parties too often fixate on expected dollars from nascent technology.  What intrudes is an infamous “Valley of Death” between lab results and the commercial success that both parties want. Roots of the gap are described, along with possible means to bridge the gap.

Bio:
Dr. Mariann Jelinek is Richard C. Kraemer Chair of Business Strategy at the Mason School of Business at the College of William and Mary in Williamsburg, Virginia.  From June 1999 until August of 2001, she served as Director, Innovation and Organizational Change Program at the National Science Foundation, where she directed solicitation, assessment and awards for research projects on topics of organizational innovation.  Her own research interests have centered on innovation, technology and organizations, in high technology firms and mature industries. She also investigates cognitive and organizational factors affecting innovation in a variety of industry settings.  Her most recent project centered on Industry-University relations around intellectual property.  She has published 5 books and more than 40 papers.  A past President of the Eastern Academy of Management, she was Management History Division Chair, 1985-86 and has participated in numerous Doctoral Consortia for five AOM divisions. She holds the Ph.D. from the University of California at Berkeley, and the D.B.A. from Harvard University’s Graduate School of Business.